GregNicolai.com website screenshot
Steve has developed, worked on, consulted on, or helped launch numerous websites for small and large businesses, ranging from simple one-page sites to extensive e-commerce platforms with online ordering and order fulfillment capabilities. In the late 1990s-2000s, Steve even led the site development team for a VC-backed brand that launched with an extensive, high-profile national advertising campaign, including a Super Bowl Ad. The site design was extremely well-received and won several advertising awards.
Some examples of websites that Steve single-handedly developed and still currently maintains are:
Greg Nicolai Fine Art Photography—A highly customized Shopify website that features online ordering and order fulfillment for a fine art photographer.
G.L. Nicolai & Company—The client needed a website that could be quickly and affordably created and easily updated on the go using just a phone or tablet. Steve created and customized a Squarespace website, designing and incorporating all the necessary pages, elements, and layouts. The client and his son were then empowered to add their own photos, update the text, and enable the pages on the site as they completed them.
Taylor Real Estate Solutions—A client with a decades-old, one-page free website that looked unprofessional and extremely outdated needed a modern redesign and the addition of a 'Services' page, a 'Leadership Team' page, an 'About' page, a 'Contact' page, and compliance pages (privacy policy, terms, and disclosures). The project had a very tight deadline, requiring Steve to complete the redesign within just a few days, in time for an upcoming pitch. Steve worked day and night to redesign the site on time, meticulously crafting a fresh look with new, compelling content and editing/incorporating the client's provided content to ensure a cohesive and professional presentation.
SteveMermelstein.com—The website you're reading right now. A highly customized Adobe Portfolio website that showcases its maximum capabilities and uses most of its features. Adobe Portfolio is free with all Adobe Creative Cloud plans, including even the basic Adobe Lightroom Photography plan. (Steve offers an Adobe Portfolio Workshop to help you create an Adobe Portfolio website and learn all of its ins and outs.)
Vermont Drone—A self-hosted and customized WordPress site for Steve's Professional Photography/Cinematography, Video Production, and Aerial Data Collection Services company. In addition to a highly customized theme and WP plugins, it also features several custom WordPress plugins that Steve created. One of these helps showcase all his photographs. Each gallery on most pages is imported from an individual Lightroom Collection. When photos are reedited, added to, or removed from the Collection, all changes and additions are automatically imported and updated on the website.
Vermont Photo Tours—A self-hosted and customized WordPress site for Steve's Private and personalized photography workshops and guided tours company. For efficiency, it also uses many of the same customizations and plug-ins used on Vermont Drone.
usrbingeek LLC—A simple one-page site for Steve's LLC.
